Hey there, I'm
Andrea Hernandez
I am a graphic designer based in California
projects
Year of Threes
Year of threes is a conceptual activewear brand that focuses on minimal and clean design.
I created a bold, modern logo that captures the brand's dynamic aesthetic, using clean typography and a versatile mark that scales across digital and print applications.
The branding was extended through a cohesive business system.
Logo, Brand Identity, Business System
2024
No One Forgotten
Campaign
The No One Forgotten campaign was created to bring awareness to the homelessness issue and encourage individuals to help support their communities.
The objective of this project was to develop a cohesive campaign consisting of a print ad, social media post, and supporting collateral.
The aim was to shine a light on homelessness and encourage people to step up for their communities.
Strategy, Print Ad, Social Media Post, Collateral
2024
Carnes & Company
Carnes & Company is a modern salon with expert professionals who specialize in custom color, precision cuts, styling, extensions, keratin treatments, and nail services.
Worked with Carnes & Company to develop a refined word mark logo for their hair and nail salon undergoing a rebrand.
The design aimed to reflect the salon's elevated aesthetic and luxurious client experience, aligning with its new visual identity and positioning in the upscale beauty market.
Wordmark Logo, Collateral
2024
Good Molecules
Promotional Cube
Good Molecules is an affordable skincare brand with a mission to make a difference in your skin.
The goal of this project was to create a promotional cube that showcases the brand's vibrant, eye-catching visuals and bold typography, reflecting its identity and values.
Packaging
2024
